viral marketing

As suggested by Amy earlier on in my blog, I looked up on Viral Marketing. This is what Wikioedia has to say about it…

The buzzwords viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages.
The goal of marketers interested in creating successful viral marketing programs is to identify individuals with high Social Networking Potential (SNP) and create Viral Messages that appeal to this segment of the population and have a high probability of being taken by another competitor.
The term "viral marketing" has also been used pejoratively to refer to stealth marketing campaigns—the unscrupulous use of astroturfing on-line combined with undermarket advertising in shopping centers to create the impression of spontaneous word of mouth enthusiasm.

So I have decided as an extra to do one as well through social networking sites and posters stuck up round places to promote the film. Look out for them, they will be on the blog and even in scene that I’ll be doing for the trailers. If I do any other animation in my spear time, I might have something hidden in the background of that too.

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwJYtHQ5Sx98-KTwmxyoIl1jj6gmWTly8B11mM1AUvF34NJRex8-dPT9iUmSbv7I0JQ-HB-LCt-AVOLP1coBgn-m5ugEaG2eDKQj6EfF84thjmJ7w1qslX5nQj7UfRZfgUt8cU0Ybhk3SV/s1600-h/p+002.jpg